Sir Winston Churchill apparently had a habit of ending phone calls with KBO an acronym for Keep Buggering On. It seems a particularly apt instruction today albiet sensitive to language Keep On Keeping On is possibly more appropriate.
I read an excellent article by Ian Brodie (link below). He makes the point.
1) Leaders still need to lead. And many need help with that.
2) Salespeople still need to sell. And they still need help and support.
3) Supply chains absolutely still need to be efficient. Projects still need to be managed.
4) Clients will still need consultants, coaches and trainers.
But they may need us to deliver our work in different ways. Or focus on different issues.
Jordan Peterson said Don't spend your time trying to sell something that is not peoples top priority. People will never buy your idea if it is priority number eight on their list of ten prioritiestheyll never even reach priority number eight. Youll only gather real interest if your idea answers a crying need. Typically when faced with a crisis, most people go through 3 stages.
1) Shock. Faced with terrible or frightening news we often go into shock. Thoughts like this can't be happeningthere must be some mistake dominate. It takes a little while before we can get our head together and begin to think about what to do.
2) Emergency Actions. When we do start to think about what to do we focus on the immediate emergency actions. Right, we're in lockdownI need to tell my staff not to come in. I need to transfer the accounts stuff over to my home computer. I need to get in touch with our top 5 customers to confirm orders are still in place. Actions designed to shore things up in the short term and get themselves and their business on a steady footing again.
3) Planning Ahead. Finally, once all the emergency actions are in place, we can turn our minds to the future. We can think longer term about next week, the week after, next month and beyond. And we can begin to think about new opportunities.
So, if everyone is Stage 1 or 2 with Coronavirus dont try and promote anything that isnt related the problem they have right now. Instead maybe offer free stuff that is helpful and stay in touch.
Below are some resources from me. These are standalone webpages which allows me at add, amend or delete any content based on feedback which I welcome. This allows me to keep improving the content.
Coronavirus Plan
http://www.timhjrogers.com/resources/coronavirus.html
Communications Plan
http://www.timhjrogers.com/resources/communicationsguide.html
Homeworking Guide
http://www.timhjrogers.com/resources/homeworking.html
There is some great Stage 3 advice on how to plan and transition your traditional client work to the new remote working environment in Ians article which I highly recommend and have included a link below.
REFERENCED
Ian Brodie
https://www.ianbrodie.com/remote-working-recovery-plan/
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